Since 2005, Intersport’s Emmy Award-winning digital media team has been a leader in production and distribution of sponsor-branded digital programming. In the last six years, Intersport has produced and distributed more than 20,000 original digital videos.
Intersport’s Digital Capabilities include:
- Branded Content Development
- Online & Mobile Content Production
- Property Creation
A look at what we’ve done…
- Executed digital campaigns for top marketers, such as Chase, McDonald’s, GEICO, Liberty Mutual and TD Ameritrade
- Created high-quality branded video campaigns for major sports organizations, including the NFL, NASCAR, USOC and American Le Mans Series
- Founders of the Liberty Mutual Coach of the Year Award
- Programmed and produced four mobile networks on Sprint TV
- Founders of CelebTV.com, which has amassed over 1.5 billion video views to date
Projects include, but are not limited to:
- ALMS Spotlight Series (AmericanLeMans.com, Facebook)
- Papa John’s Dunks of the Year (Facebook)
- Chase Community Giving video series (Facebook)
- Making Team USA (TeamUSA.org)
- Sprint Sports, Sprint Music, and SEE en Español Networks (Sprint TV)
- Liberty Mutual Coach of the Year (CoachoftheYear.com)
- March Madness Insider’s Bracket (Sprint, Verizon, YouTube, Yahoo, AOL)TD Ameritrade Home Run Legends (various sports/financial sites)
- Allstate Good Works Team (2008GoodWorksTeam.com)
- Tostitos Race to the Bowl (Facebook)
- Chase Holiday Series (various female-targeted websites)
- Gillette Rookie Reporter Showdown (MLB.com)
- Moments That Changed the Game (SI.com)
- Jenn-X Road Show (SI.com)
- Chase Racing Report (Sprint TV, mobiTV)
Social Media
Intersport created social media platforms that not only reach, but engage targeted users at unprecedented levels. Sponsor-branded social media platforms deployed by Intersport have delivered engagement that is 20x stronger than the top passion brands on Facebook.
Intersport’s Social Media Capabilities
- Social Media Consultancy
- Campaign Management and Execution
A look at what we’ve done…
- Chase Community Giving
- Activated Facebook page with over 2.5 million fans
- Papa John’s Dunk of the Year
- Reached over 15 million fans on Facebook and Twitter
- State Farm College Slam Dunk & 3-Point Championships
- Garnered 100,000 votes for “Dark Horse Dunker”
- Sparked over 52,000 tweets in the “Twitter 5th Judge” program